Built in Chicago and Amman

Make more from the customers you already have.

Wallet-pass loyalty built for indie shops. It ships in your customers' phones, runs while you're behind the counter, and pays for itself in the first 30 visits.

Month-to-month
14-day money-back guarantee
Cancel anytime

Scan to see it live

K

Install a demo card right now.

cards.karamkards.com/demo/install?from=hero_qr

The proof

The proof, before we tell you the story.

2.3×
more visits from cafe regulars with loyalty
Square local business data, 2025
19%
bigger ticket sizes
Square local business data, 2025
85%
wallet push notification open rate
Apple Wallet engagement studies
80%
of US adults already use mobile wallets
eMarketer, 2024

80% of your customers already know how to use what we ship. Activation is one double-tap of the side button. The biggest barrier in cafe loyalty is already gone.

The pain

The regulars you'd notice if they didn't show up.

You know your regulars. You can name them. The same 40 people every morning. Sarah with her oat-milk latte before her train. Marcus who reads the Tribune at table 7 on Saturdays. The retired couple who split a pastry on Wednesdays.

Karam Kards is for the ones you can't figure out.

The people who came in twice and never came back. The ones who drift away and you don't know why. The ones who used to show up on Tuesdays until they didn't. You can't bring them back if you don't know they're gone.

The framework

Karam Kards runs The Silent Psychology Selling System.

Four touchpoints that work together — quiet, automatic, and built around how people actually decide to come back.

1

The Wallet Pass

A branded card on every customer's phone, visible every time they pay for anything. Every notification carries YOUR logo — customers see your brand, not ours.

2

The Sequence

Pre-built behavioral templates that bring them back when they drift.

3

The Tap

A branded NFC station on your counter that turns checking-in into a ritual.

4

The Promo Card

Hand them a free coffee. Their card becomes a stamp card in one mechanic.

The customer experience

Here's what your customer feels.

A walk-in scans your business card on the way out. The wallet pass installs in five seconds. They feel their phone vibrate — "Welcome to your café. Your first stamp is on us." They forget about you until next Tuesday, when their phone vibrates again — "Halfway to your free latte. Come back this week and your next stamp counts double."

They come back.

The best part? They actually enjoy it. Not because it's a loyalty program — because it doesn't feel like one.

Drop one. Catch a regular.

Print branded business cards with your QR. Hand them out. Leave them in take-out bags. Drop one at the coffee expo. Every scan installs a promo card in the customer's wallet in five seconds — and drops them straight into your welcome sequence.

Marketing material packs start at $58. Free 100 cards on Pro. 250 per location/year on Enterprise.

Karam Tap

Made for the morning rush.

Your barista doesn't scan customers. Customers tap once and go.

One Karam Tap station on your counter. Every card — stamp, promo, challenge — works on the same station. No reprogramming when you launch a new card. No employee bottleneck. 100+ customers an hour, with zero drag on your line.

Your barista makes drinks. The customer taps. The stamp lands on their phone in under two seconds. The line moves.

See how Karam Tap works →

Why us, not them

Square Loyalty is fine. Until you outgrow it.

Square charges $45 a month for theirs. So do most of our competitors. Here's the catch: Square's pass lives in the Square app — which your customer downloads once and never opens. Toast Loyalty only works inside Toast restaurants. Clover sells you third-party apps that don't talk to each other.

Karam Kards lives in Apple Wallet, where your customer already keeps their credit card. They see your card every time they pay. The wallet pass survives if you change POS. And we ship you the physical materials — viral business cards, NFC tap stations — that pull walk-ins into your regulars.

Square Loyalty
Toast Loyalty
Karam Kards
Lives in
Square app
Toast app
Apple Wallet
Push open rate
~20%
~22%
85–95%
Survives POS change
Pre-built sequences
NFC tap stations
Promo→stamp conversion

The behavioral engine

It doesn't just hold the card. It runs the relationship.

Square, Toast, and Clover record what your customers did. Karam Kards reacts to what they just did, what they haven't done yet, and what should happen next.

When your customer does this
What Square / Toast / Clover loyalty does
What Karam Kards does
Hasn't visited in 14 days
Nothing. You wouldn't know.
Wallet push: "Come in today for 50% off a coffee." Your logo. Their lock screen.
Redeems their promo card for the first time
The promo is gone. Maybe you give them a paper card — but you know you won't get it back.
The wallet pass transforms — promo card becomes a stamp card with a 2-stamp head start. "Welcome — 8 stamps to your next free latte."
Hits 80% of their stamp goal
Nothing. They might notice on their card.
Push notification: "2 stamps away. Come by in the next 24hrs for a double stamp."
Birthday is tomorrow
Nothing. (You'd need to remember it manually.)
Special reward auto-unlocks at 9am their local time. "Today's on us."
Walks within 100m of your store
Nothing. They walked past you while looking down at their phone.
Lock-screen offer: "Inside? Show this to your barista." Only fires if they've consented and haven't hit their geofence cap.
Five visits in a row
Maybe a punch, maybe gets acknowledged.
Bonus stamp + streak push. "That's 5 in a row. Your next coffee's on us."
Quietly mutes notifications
Doesn't matter — they weren't getting any.
We stop pushing immediately. We can still attach a custom message to their next transactional notification (stamp earned, reward unlocked).

A paper punch card sits in their wallet until they lose it. By then they've already been gone three weeks.

Karam Kards does the opposite. It shows up the moment they're about to drift — the right message, the right time, the right customer.

Don't wait on them. Put yourself in the driver's seat.

See the 6 behavioral templates that ship with every plan →

The science

The behavioral science, explained.

We didn't invent loyalty. We just used what the research says works.

Mere Exposure Effect

Zajonc, 1968

Every time your customer sees your card in their wallet — while paying for coffee, gas, groceries — the exposure builds preference over time. They don't have to remember you. Their phone does.

Endowed Progress

Nunes & Drèze, 2006

Customers who start with 2 stamps already filled complete their loyalty card 79% more often than customers who start from zero. So we start them with 2 stamps already filled.

Loss Aversion

Kahneman & Tversky, 1979

Once a customer has "1 stamp away from a reward" in their wallet, walking away costs them something. We use it in every win-back push.

Urgency

Invesp, 2020

Time-limited offers drive up to 332% higher engagement. Our urgency bonus multiplier lets you offer double stamps for 24 hours, keyed to your customer's exact behavior moment.

For multi-location operators

Running more than one location?

Pro tier includes your first two locations and adds new ones at $38 a month each. Multi-location operators see the strongest ROI because every store gets the system and your regulars travel between them. Past 10 locations, Enterprise pricing kicks in with deeper integration and includes 10 locations at base.

See our multi-location plan →
Five-minute setupNo app to downloadReal-time wallet updatesPOS auto-stampSequences that re-engageGeofence-awarePrivacy-firstNo usage feesFive-minute setupNo app to downloadReal-time wallet updatesPOS auto-stampSequences that re-engageGeofence-awarePrivacy-firstNo usage feesFive-minute setupNo app to downloadReal-time wallet updatesPOS auto-stampSequences that re-engageGeofence-awarePrivacy-firstNo usage fees

Setup

Live in 20 minutes. Regulars by end of week.

Setting up shouldn't feel like configuring enterprise software. Here's the whole thing.

Pick your card design

18 templates across 10 verticals. Cafes, salons, gyms, dessert shops — pick one that fits your shop.

Add your colors, logo, and reward

Drop in your logo. Change the colors to yours. Write your reward: "Free coffee after 10 stamps."

Print your QR code

Auto-generated from your dashboard. Print it. Put it on the counter, the take-out bag, the table tent.

Give your barista scanner access

No app to download. Just a link on their phone. Three taps to stamp a card. Under 5 minutes to train a new hire.

Watch your first regular install

Your first cardholder scans the QR. Their card installs in five seconds. You've officially got a loyalty program.

Day 1 to Day 7 you're live with QR codes — printed on business cards, table tents, or the counter. Your Karam Tap station ships within 3-5 business days. When it arrives, unbox it, plug it in, and you're upgraded to the full seamless tap experience. Your QR codes keep working forever as backup.

Try it on

See yours, live.

Pull the sliders. Pick a palette. The wallet pass updates as you go — grab the card and tilt it. This is what lands on your customers' phones.

Your café · Loyalty card

Stamp 8 = free drink

5 / 8 stampsAPPLE WALLET · GOOGLE WALLET
8
5
Get this design for my shop →

See it land

A stamp on their phone in under two seconds.

Real wallet card, real motion. This is what your customers see the moment a barista taps their card at the register.

A real Apple Wallet pass updating in place. No app, no notification spam — just a stamp.

The math

See exactly what Karam Kards would earn you.

Enter your numbers. See your incremental revenue in real time. Most cafes see the subscription pay for itself in week 1.

Your estimated incremental revenue

$15,008 / month

Get started at your recommended plan · Growth

Real shops, real moments

The kind of loyalty that earns the next visit.

Operators who care about the room their customers walk into. We built Karam Kards to match the craft, not paper it over.

iPhone showing the Karam Kards wallet pass resting on a warm wooden cafe counter at golden hour

Independent café

"We replaced paper punch cards in an afternoon. The morning we shipped, half our regulars added the card before noon."
Mira Castaneda · Owner, Little Owl Café
Salon front desk with iPhone showing a loyalty card, brass appointment book

Hair & beauty studio

"Birthday triggers alone pay for the subscription. Our regulars feel seen — and they come back."
Rae Holloway · Manager, Sage & Stone
Couple at a candlelit restaurant table, one holding a phone showing a reward earned message

Neighborhood restaurant

"The reward lands on their phone before the dessert menu does. The whole table turns. That moment sells the next visit."
Devon Park · Co-founder, Park Bowl
A customer taps their iPhone wallet pass against a brass NFC puck at a golden-hour cafe counter

Editorial

Every regular is a story. Karam Kards just makes the story easier to remember — for them, and for you.
From the Karam Kards field manual

How loyalty actually works

Five moments. Every one of them automatic.

Swipe through what your customers experience — and what runs in the background while you're behind the bar.

Features

Everything you need. Nothing you don't.

Karam Kards ships with the integrations and automation modern loyalty programs need — and skips the ones that get in your way.

Apple + Google Wallet

One link works on every phone. Customers add the card with a single tap — no app to download, no account to create.

POS auto-stamp

Connect Square, Toast, or Clover. Every payment automatically credits a stamp. Refunds reverse them.

Sequences engine

Welcome on install. Win-back after silence. Bonus on a streak. Birthday on their day. All editable, no code.

Geofences

Lock-screen messages when a customer's phone is near your shop. Apple Wallet's pass.locations, wired to your sequences.

Live analytics

Real-time KPIs, recent activity feed, CSV export. No sampling, no delay.

Multi-tenant from day one

Row-level security, append-only audit log, encrypted PII vault. Built to scale before you need to.

Design library

18 templates across 10 verticals.

Every template ships with a colour palette, motif, suggested header, and reward copy. Pick one and go live in two minutes. Customise anything.

Stamp

Little Owl Café · Stamp card

10 stamps = free drink + pastry

7 / 10 stampsAPPLE WALLET · GOOGLE WALLET
Promo

Sage & Stone · Promo card

20% off — converts to loyalty

2 / 8 stampsAPPLE WALLET · GOOGLE WALLET
Challenge

Fitness · Challenge card

Complete 12 workouts in 30 days — earn a session

9 / 12 stampsAPPLE WALLET · GOOGLE WALLET
Punch

Salon · Punch card

6 services — 7th one free

4 / 6 stampsAPPLE WALLET · GOOGLE WALLET
Visit

Restaurant · Visit card

Every 5th visit unlocks a chef's tasting

3 / 5 stampsAPPLE WALLET · GOOGLE WALLET
Sequence

Any vertical · Sequences

Win-back nudge after 30 days of silence

4 / 10 stampsAPPLE WALLET · GOOGLE WALLET

Loyalty that works while
you're behind the counter.

Barista at a café counter using a loyalty card system
Person checking phone notification

Real-time stamp updates

The moment a barista taps a card, the stamp lands on the customer's lock screen in under two seconds.

Card payment at a café counter

POS auto-stamping

Connect Square or Clover once. Every qualifying payment credits a stamp. Refunds reverse them. Toast coming Q4 2026.

Phone showing messages and notifications

Sequences engine

Welcome on install, win-back after silence, bonus on a streak, birthday treat on their day. No code.

Analytics dashboard on a laptop screen

Live analytics

Real-time KPIs, activity feed, and CSV export. No sampling, no delay — your data as it happens.

Square
Square
POS auto-stamping
Stripe
Stripe
Subscription billing
Clover
Clover
POS auto-stamping
Shopify
Shopify
E-commerce stamps
Apple
Apple
Apple Wallet passes
Google
Google
Google Wallet passes
Twilio
Twilio
SMS notifications
Mailchimp
Mailchimp
Email campaigns

All integrations connect in minutes from your dashboard. Toast integration coming Q4 2026.

Built for

Independent shops, not enterprise chains.

We focus on the businesses where loyalty actually changes the relationship — not where it's just another transaction layer.

Cafés
QSR
Dessert
Gyms
Salons
Bookstores
Pet
Bars

From shop owners

Why operators choose us.

"We replaced paper punch cards in an afternoon. The morning we shipped, half our regulars added the card before noon."

MC
Mira Castaneda
Owner, Little Owl Café

"Birthday triggers alone pay for the subscription. Our regulars feel seen — and they come back."

RH
Rae Holloway
Manager, Sage & Stone

"The reward lands on their phone before the dessert menu does. The whole table turns. That moment sells the next visit."

DP
Devon Park
Co-founder, Park Bowl

Honest pricing. No usage fees.

Unlimited cardholders on every plan. Pay for the features you use, not the customers you earn.

MonthlyAnnual (Save 20%)

Starter

$78/ month

billed monthly

  • 1 card design
  • Stamp + visit cards
  • Welcome sequence
  • 4 broadcasts/month
  • Staff scanner PWA
  • Unlimited cardholders

Get started

Testing the channel.

Popular

Growth

$168/ month

billed monthly

  • 5 card designs + Promo cards
  • 6 sequence templates
  • $48 per additional location
  • 10 broadcasts/month
  • 2 managers/location

Get started

When loyalty becomes a system.

Pro

$228/ month

billed monthly

  • Unlimited designs + Challenge cards
  • All sequences + Win-back + Urgency
  • 2 locations · $38 each additional
  • 2 Karam Tap stations free
  • 22 broadcasts/month
  • POS marketplace listings

Get started

Multi-location, NFC-equipped.

Founders Bonus: Sign up 28 cardholders in your first 14 days. Get your second month free. No discounts, no gimmicks. Prove your loyalty program works, and we'll give you a month back. Applies to your first 100 customers on any tier.

Special offer · Enterprise

When one location becomes ten.

For chains, franchises, and multi-unit groups that run loyalty as infrastructure — POS auto-stamping at the register, SSO, and a contract that fits how you actually operate.

$999/ month

or $833/mo billed annually · 10 locations included · $28/mo each additional

Most operators run beautifully on Growth or Pro. Enterprise is for when you’re operating at scale.

Everything in Pro, plus

  • Full POS auto-stamp at the register — Square, Toast, Clover
  • 10 locations included · $28 each additional
  • SSO, custom contract terms & a custom SLA
  • Every Karam Tap NFC station free
  • 250 viral business cards per location, every year
  • Unlimited broadcasts
  • White-glove migration + a dedicated success manager

FAQ

Questions, answered.

Can I try Karam Kards before I commit?
Yes. Install our 7-day demo card on your wallet right now — it's the real product experience, delivered to you over a week the same way your customers will receive it. No payment needed to try it. And if you sign up and we fail to deliver our part within the first 14 days, full money-back guarantee.
Do my customers need to download an app?
No. The pass installs in Apple Wallet or Google Wallet — both already on their phone. They tap one button and it's added forever.
What if I already use Square / Toast / Clover?
Connect once in the dashboard. Every payment automatically credits a stamp to the matching customer. Refunds roll back stamps automatically.
Can I send messages without it feeling spammy?
Yes — we enforce platform-level caps: maximum one operator-triggered push per customer per day, two geofence pushes per week, quiet hours 10pm–8am in their timezone.
What about Android customers?
Same install link works on Android — it opens Google Wallet instead of Apple Wallet. Stamp updates push in real time on both platforms.
Is my customer data safe?
Phone numbers are stored as HMAC fingerprints + AES-256-GCM ciphertext separately. No data is shared between businesses. Customers can opt out of all push at any time from /unsubscribe.
Can I cancel?
Anytime, from your billing page. Your data stays available for 30 days after cancellation for export.

Ready when you are

The five-minute moment

Get started today. Paid from day 1 with a 14-day money-back guarantee. We're indie too — we won't lock you in or sell your data.

Get started →

Or book a 20-minute call with our team first.